Every small business needs a strong marketing strategy to become successful. It doesn’t matter how good your products and how innovative your ideas are: if no one knows about you, how you’re going to build your loyal audience? That’s why it is important to invest into marketing right from the […]
In 2012, Facebook shocked the social media and tech world by acquiring Instagram for one billion dollars. A massive acquisition like that tells us how valuable Instagram’s platform is and also cements the fact that it is here to stay. Since then, Instagram has taken the internet by storm by […]
To say that the world moves fast these days really is something of an understatement on the best of days. One minute, we’re all collectively obsessed with a particular political or other current event topic. The next minute, we just don’t care – whatever captured our attention is now “old […]
In this modern time, the worst mistake a business can make, be it a startup or an established business, is a poor and ineffective SEO strategy. By not optimizing your business website properly you are losing a lot of money. Internet statistics indicate a presence of 2 billion individuals on […]
Many SMEs fail to give sufficient importance to their marketing efforts, especially when the business is running smoothly and revenue is achieving targets. Sometimes, it’s only when profits start falling and regular customers aren’t returning that business owners begin looking at their marketing strategies. By this time, it might be […]
Most businesses use emails to communicate with both the clientele and the employees. Using emails to communicate comes with a number of advantages, though not without challenges. Nonetheless, using email as a means of communication is quite effective. Emails are a good marketing tool if used correctly, when it comes […]
If you still think LinkedIn is just a job board, you’d better get with the program. In recent years, this business-oriented social media platform has become the domain of B2B operators building a strong brand presence and utilising the platform as an effective sales funnel in order to generate, nurture and […]
Among the biggest challenges small businesses face is the ability to gain new customers and retain those you already have. Your rivals are busy creating new ways to attract new customers (including yours). Don’t let them steal your customer’s focus. Instead, employ these unique strategies to keep your customer’s engaged and stand […]
The average teenager spends 9 hours of his or her day consuming media, like online videos or social media content. Why not turn that time into money? Online influencers represent brands positively through videos, blog posts, social content and more in order to spread awareness and boost sales. If you’re interested in […]
When it comes to promoting your business online, promotional emails and simple advertisements won’t make it as a result of stiff competition. Using effective content marketing services is an efficient way of selling your business to consumers. The reason is that these digital marketers use messages that the target audience are searching […]
There are many sites and mobile applications on the internet that allow you to easily figure out who unfollowed you. When you lose followers on Instagram, the official Instagram app doesn’t tell you who it was or when it happened. It is not easy to check lost followers on Instagram […]
Social networking has created a new type of marketing that is effective, easy and very promising for many companies. By using social media you can promote your business with very little investment. The following article will help you put this amazing tool to work for you. If you run a blog […]
